Music is an essential component of most videos. It can help to drive your story forward and increase the likelihood of eliciting an emotional response from viewers. When using music in your videos, it is important to confirm you have the appropriate rights and licenses in place. Regulations and laws are strictly enforced, and units must follow the agreements.
There are a number of types of music licenses, but audio visual projects likely require a sync license. It is important to make sure the license covers all of the proposed uses – for example, a sync license permitting use with an audiovisual project likely does not permit live performances of the music, but it may also prohibit certain online uses (like use on YouTube), or it may include other restrictions that don’t meet the needs of the project. Use beyond the terms of the license can lead to legal claims. For more information, reach out to ASU’s Office of General Counsel.
APM Music
Enterprise Brand Strategy and Management maintains an annual license agreement with APM Music that provides users across the ASU enterprise unlimited downloads from the APM Music library. The license covers both academic and athletic use, in-venue, broadcast (TV and internet), comprehensive web and social media, as well as commercial use for radio, TV and internet (paid/unpaid media).
To register for an account through the enterprise license, complete this form. After requesting an APM Music account you will receive an email prompting you to confirm your email address within 24 hours from [email protected].
Audio Network
Enterprise Brand Strategy and Management maintains an annual license agreement with Audio Network that provides users across the ASU enterprise unlimited downloads from the Audio Network music library. The license covers usage of their tracks in videos that are published online (YouTube included), or worldwide social media platforms, or both, whether the content is organic or promoted (with no limit on media spend), in perpetuity. It does NOT cover videos meant for broadcast and digital TV (including OTT, VOD and IPTV) or radio spots.
To request your unique log-in, contact [email protected]
Get started with Audio Network
Audio Jungle
Departments can arrange to purchase individual songs for a single event or video project (Music Standard License). Costs range between $15 to $400 max per song.
Free Music Archive
When using this music library, songs must be under a creative commons license that allows for commercial use.
After selecting a song, click on “Continue reading” under “This song is free to use under certain conditions” to verify it’s free for commercial use under certain terms such as an attribution requirement.
Get started with the Free Music Archive
Additional resources
There are a number of low cost or no cost music licensing options available online. However, these options should be used only as a last resort, and only with extra caution, as they can present a higher risk. Although these websites offer “royalty free” or “public domain” options, they can and do still put limitations on how the music can be used (including, for example, limiting the use to only non-commercial uses, or requiring specific attribution). Because these options are low or no cost, these websites often do not provide any guarantees that use of the music won’t infringe.