Social media community

Upcoming events and campaigns 

• Grad Fair 2024
• ASU Founders’ Day

Featured speaker

• Genevieve Leach — Digital Content Specialist at ASU Enterprise Partners

Coming up: 

• Upcoming holidays and important dates for the month of: 
  • March
  • April

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

Upcoming events and campaigns 

• Open Door 2024 
• Grad Fair 2024
• ASU Founders’ Day

Coming up: 

• Featured speaker: Sarah Hough  - ASU Brand Strategy and Management
  • ASU flagship social strategy 
• Upcoming holidays and important dates for the month of: 
  • February
  • March

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

Upcoming events and campaigns 

• Graduation toolkit
• Spring 2024 registration toolkit
• Financial Aid toolkit 2024

Coming up: 

• Featured speaker: Mikaila Becze - ASU Brand Strategy and Management
  • UGC strategy 
• Upcoming holidays and important dates for the month of: 
  • January
  • February

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

Upcoming events and campaigns 

• Graduation toolkit
• Spring 2024 registration toolkit
• Financial Aid toolkit 2024

Coming up: 

• Holiday toolkit
• 2024 community meeting series
• Upcoming holidays and important dates for the month of: 
  • December
  • January

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

#ASUgrad ASU social media toolkit

• Unit contribution expectations
• Campaign launch, distribution cadence and timeline
• Campaign content calendar
• Campaign overview, tone, themes and graphics

Upcoming events and campaigns 

• Hispanic Heritage Month
• Spring 2024 Registration
• Mission to Psyche
• Homecoming 2023
• Salute to Service 2023

Coming up: 

• Upcoming holidays and important dates for the month of: 
  • October
  • November
• November Academy session

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

Upcoming events and campaigns 

• ASU Family Weekend
• Hispanic Heritage Month
• U.S. News & World Report rankings
• Spring 2024 Registration
• The College Tour en Español
• Mission to Psyche

Featured Speakers 

• X (Twitter) - Sarah Hough

Coming up: 

• Upcoming holidays and important dates for the month of: 
  • September
  • October

Event/campaign roll call

Upcoming events and campaigns 

• Fall 2023 Registration
• ASU Welcome
• ASU Family Weekend
• ASU Enterprise Tech

Featured Speakers 

• Morgan Bircher - Mountain America Stadium, Home of the ASU Sun Devils
• Grant Stoltz— How to use UTM parameters for social media success

Coming up: 

• Upcoming holidays and important dates for the month of: 
  • August
  • September

Event/campaign roll call

Upcoming events and campaigns 

• Fall 2023 Registration
• ASU Welcome
• ASU Family Weekend

Featured Speakers 

• Jonathan Carroll — How to use UTM parameters for social media success

Coming up: 

• Upcoming holidays and important dates for the month of: 
  • August

Event/campaign roll call

Upcoming events and campaigns 

• Fall 2023 Registration
• Summer Sessions (Session B)
• Study Hall

Featured Speakers 

• Perri Collins — LinkedIn for Leadership

Coming up: 

• Summer Camps
• Upcoming holidays and important dates for the month of: 
  • June and July

Event/campaign roll call

Upcoming events and campaigns

• Fall 2023 Registration
• Summer Sessions 2023
• New: GIPHY approval process

Coming up:

• Featured Speaker: Perri Collins
• Summer Camps
• Hootsuite
• Upcoming holidays and important dates for the month of: 
  • May and June

Event/campaign roll call

Other housekeeping topics

• Weekly calls for content
• ASU account and hashtag directories
• Social media slack channel

Special edition: Spring 2023 Commencement Academy

• Campaign launch, distribution cadence and timeline
• Campaign content calendar 
• Campaign overview, tone, themes and graphics

Upcoming events and campaigns

• Sun Devil Giving Day
• Study Hall
• Fall 2023 Registration
• Summer Sessions 2023

Featured Speakers

• Laura Fields — College Signing Day

Coming up:

• April Marketing Academy - Commencement
• Hootsuite
• Upcoming holidays and important dates for the month of:
  • April and May

Event/campaign roll call
Other housekeeping topics

• Weekly calls for content
• ASU account and hashtag directories
• Social media slack channel

Wrap up

• How to participate
• Questions/Suggestions

Upcoming events and campaigns 

• Open Door
• Summer Sessions 2023

Featured Speakers 

• Genevieve Leach and Alexandra Norwood — Sun Devil Giving Day 

Coming up: 

• Upcoming holidays and important dates for the month of: 
  • March

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

Upcoming events and campaigns 

• Open Door

Featured Speakers 

• Corinna Busciglio Kamilli and Annie Davis — Tips to keep Sun Devils safe online

Coming up: 

• Upcoming holidays and important dates for the month of: 
  • February

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

Upcoming events and campaigns 

• Fall Commencement
• 2022 Year in Review
• ASU End of Year campaign

Featured Speaker 

• Alina Grigorians — ASU Holidays’ Communication toolkit

Coming up: 

• Upcoming holidays and important dates for the months of December and January

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

Special edition: Commencement Marketing Academy

• Campaign launch, distribution cadence and timeline
• Campaign content calendar 
• Campaign overview, tone, themes and graphics

Upcoming events and campaigns 

• Apply for Admission 22-23 academic year
• Financial Aid 22-23 academic year
• MyPath2ASU Fall 22 campaign
• Salute to Service
• ASU Family Weekend

Featured Speaker 

• Vincent Orleck — Hashtags best practices

Coming up: 

• Commencement marketing academy
• Upcoming holidays and important dates for the month of: 
  • November

Event/campaign roll call

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions/Suggestions

Upcoming events and campaigns

• US News and World Report rankings
• Hispanic Heritage Month

Featured Speaker 

• Accessibility for social media - Charrie Larkin 

Coming up: 

• Upcoming holidays and important dates 
  for the month of: 
  • October
• October featured speaker

Event/campaign roll call

Other housekeeping topics

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up

• How to participate
• Questions/Suggestions

Upcoming events and campaigns (5 minutes)

• ASU Welcome 
• ASU Family Weekend

Tip of the month(5 minutes)

• How to write tweets that are longer than 280 characters

Coming up: 

• Launch: Social media industry news weekly update
• Upcoming holidays and important dates 
  for the month of: 
  • September
• Featured speaker for September

Event/campaign roll call

Other housekeeping topics (10 minutes)

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up (5 minutes)

• How to participate
• Questions/Suggestions

Upcoming events and campaigns 

• Summer Camp

Featured Speaker 

• Jim Brophy, ASU Welcome
• Kellyn Johnson, ASU Family Weekend

Tip of the month 

• How to use GIPHY integrations

Coming up: 

• Upcoming holidays and important dates for the month of August

Other housekeeping topics 

• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions
• Suggestions

Upcoming events and campaigns 

• Summer Camp

Coming up: 

• Upcoming holidays and important dates 
  for the month of: 
  • June
  • July

Other housekeeping topics

• Hootsuite 
• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up

• How to participate
• Questions

Special training: Hootsuite
Featured speakers:

• Jess Peters
• Senior Customer Success Manager, Hootsuite
• Eric Herman
• Training Specialist, Hootsuite
• Alex Wedderburn
• Director, Strategic Accounts - Higher Ed, Hootsuite

Training:

• Publishing
• Overview
• UTM Parameters
• Tags
• Publisher
• Analytics
• Best Time to Publish
• Post Performance
• Customizable Reports

Special edition: Commencement Marketing Academy

• Campaign launch, distribution cadence and timeline
• Campaign content calendar 
• Campaign overview, tone, themes and graphics

Upcoming events and campaigns 

• Sun Devil Giving Day
• ASU Founders’ Day
• Out of the Darkness Campus Walk on March 19
• Summer Sessions

Featured speaker (10 minutes)

• Cindi Farmer and Laura Fields — Golden Conversations
• Coming up: April 2022 

Other housekeeping topics 

• Hootsuite
• Upcoming holidays and important dates for the month of March/April
• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up 

• How to participate
• Questions
• Suggestions

Upcoming campaigns 

• Financial Aid Awareness Month
• Black History Month

Featured speaker (10 minutes)

• Marisa Pieper — Sun Devil Giving Day
• Coming up: March 2022

Other housekeeping topics 

• Upcoming holidays and important dates for the month of February
• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up (15 minutes)

• How to participate
• Questions
• Suggestions

Upcoming/current  campaigns

• FAFSA priority deadline
• Information on return to campus messaging

Featured speaker 

• Carrie Peterson — User Generated Content strategy

Coming up: February 2022 

Other housekeeping topics

• Upcoming holidays and important dates for the month of January
• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up

• How to participate
• Questions
• Suggestions

2021 presentations

Upcoming campaigns

• Commencement
• Hope for the Holidays
• Year-End fundraising 
• FAFSA priority deadline
• Spring 2022 registration

Featured speaker 

• Adam Pierno — Paid social media strategy

Coming up: January 2022 

Other housekeeping topics

• Upcoming holidays and important dates for the month of December
• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up

• How to participate
• Questions
• Suggestions

Introduction to the monthly meeting series

• What it is
• What to expect
• How to participate
• Coming up: December 2021 

Upcoming campaigns

• Salute to Service
• Spring 2022 Registration
• Gratitude Day
• Commencement

Other housekeeping topics

• Upcoming holidays and important dates for the month of November
• Weekly calls for content 
• ASU account and hashtag directories
• Social media slack channel

Wrap up:

• Questions
• Reminders