Email tools, training and resources

Email has one of the highest returns on investment in the digital marketing and communications landscape. The trust that your audience has with you is nowhere stronger than in their inbox. 

Enterprise Technology provides user support and training. Combined with a strong user base, we can assist you with any email needs that may arise.

The ASU email community meeting is hosted on the second Thursday of every month from 2–3 p.m. Along with these monthly meetings, we also host a monthly Marketing Academy, which is a deeper dive into a Marketing Cloud topic or functionality. 

Not able to make a monthly meeting? The Brand team and ET also offer on-demand training videos hosted on Career EDGE. 

Use the below tools and resources to help you create meaningful, beautiful and innovative email communications.

Enterprise tools

• Salesforce Marketing Cloud

Other commonly used tools

Litmus, an email testing, preview and analytics tool (free version available, contact the ASU Salesforce Marketing Cloud team for paid access to the enterprise version).

Additional resources

• Master university shared template 
  • In Salesforce Marketing Cloud: Content > Shared > Shared Content > University_Template (watch tutorial)
• Really Good Emails for email design inspiration. 
• Litmus Resource Center for email marketing tips, guides and more.
• Email brief and content template for outlining your content goals, key messages and email content creation.
• ASU Accessibility guidelines for emails