Paid media is a valuable tool to enhance your owned and earned marketing efforts. Every unit of ASU planning to run paid media, including social media, must work with the ASU Outreach Hub to coordinate their campaign, either internally or with the university’s agency of record — Lavidge, an award-winning Phoenix-based full-service advertising, public relations, strategy and creative marketing agency.
The paid media team in the Outreach Hub will work with you to understand what media channels will most efficiently reach your target audience within your specified budget. If you are looking for a recommendation on how to allocate an available budget to support a particular initiative, please submit your request below.
Request paid media services