Executing the Brand
Email community
The Email Community is a group of professionals that strive to write, design, build and deploy brand-aligned email communications on behalf of ASU. This community will connect you with other email professionals in order to receive updates, learn best practices and share ideas across the enterprise.
The ASU email community meets bimonthly to receive updates and share ideas, and also connects via our Slack community.
View upcoming training sessions for The Academy.
2024 community meetings
Monthly meeting agenda
Email Community calendar overview
- Guest speaker: Eli Bliman
Update your Info: an email campaign toolkit
- Guest speaker: Kari Redfield
- ASU Thrive Magazine
- Tools and resources
- Survey
Monthly meeting agenda
- List size vs. delivery total
- Email lists
- Email content
- Determine the cause
- What to do next
- How to clean your data
- ASU Thrive magazine
- Salesforce events
Monthly meeting agenda
- Sending to contact IDs instead of email addresses
- Combating Bots!
- ASU Thrive
- Email forwarding delivery overview
- Salesforce events
Monthly meeting agenda
- Google/Yahoo bulk sender guidelines
- Using AI to help build creative content
- Thrive magazine updates
- Sun Devil giving day
2023 community meetings
Monthly meeting agenda
- Upcoming and reminders
- Managing Exclusions / Suppressions
- Image formatting
- Template mix-and-matching
- Workshop submission request
Monthly meeting agenda
- Upcoming and reminders
- Email media considerations
- Multimedia implementation
- Community survey
Monthly meeting agenda
- Upcoming and reminders
- Takeaways from Salesforce Connections 2023
- Community survey
Monthly meeting agenda
- Getting engagement in a cluttered inbox
- “Right now” vs. “maybe later” content
- Writing for short attention spans
Monthly meeting agenda
- Lists vs data extensions
- Salesforce - Certifications, support, conferences and more