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The use of social media platforms and associated services (“Services”) by individuals in their official capacities as university employees is subject to the terms and conditions of Arizona State University policies.
Scope of policy
This policy establishes the criteria and procedure for creating an Arizona State University presence or participation on social media sites on behalf of the University, which includes, but is not limited to:
Media sites established by the university on ASU-owned domains.
Accounts on external sites such as Facebook, Instagram, LinkedIn, Medium, Periscope, Pinterest, Snapchat, Tumblr, Twitter, YouTube, etc., and any other existing or future platform on behalf of the University.
Personal accounts on external sites that are approved for use or participation by University employees as part of their job duties.
All sites created on behalf of the university or any of its constituent units must have a clear marketing plan for use and promotion. All managers must also have an understanding of university policies. To learn more about these policies, please visit brandguide.asu.edu..
Confidential and private information
ASU-owned social media resources or accounts shall not be used to disclose or disseminate any confidential or protected information, including, but not limited to: (1) personnel information of any ASU employee; (2) information that is protected under FERPA, HIPAA or any other legal privilege or confidentiality; (3) proprietary information of others without their permission, such as copyright- or trademark-protected information; or (4) ASU’s proprietary information, without permission from an appropriate authority at ASU. For more information visit ogc.asu.edu.
Visit brandguide.asu.edu for best practices. This serves as ASU’s guideline for the strategy, development and management of social media sites. It centrally houses tools and resources, highlights relevant training opportunities, and connects the social media community at ASU.
ASU respects the freedom of speech and First Amendment rights of the university community. Please be mindful of your colleagues, students and the community as a whole in your use of social media. While constructive criticism can be a healthy part of a conversation, ASU sites will not allow use that discriminates or harasses other members of the university community or negatively impacts ASU’s reputation or integrity, or that may otherwise violate University policies. The University reserves the right to remove in its sole discretion any content that it considers to violate the terms of this or any other university policy. For more information visit the Academic Affairs Manual.
Sites created on behalf of the university are not private and may be monitored to ensure compliance with all University policies.