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Hub High Five

March 2019

Holding hands

Register! April 30 All-Hands meeting


Join fellow ASU communicators and marketers for the next All-Hands meeting, featuring Ron Tite — a nationally acclaimed marketing, branding and creativity expert. Tite is an award-winning advertising writer and creative director, working with some of the world’s most respected brands, including Evian, Johnson & Johnson, Intel, Microsoft and others. Join us from 9 to 11 a.m. on April 30 in the Memorial Union Arizona Ballroom for what promises to be an engaging, learning and thought-provoking session.

Spotlight

Spotlight your best practices at Digital, Comm Camps

What best practice(s) would you share with fellow ASU communicators? Plans are underway for the Hub’s annual Digital and Communications Camps, the ASU marketing event of the summer.

At these two, full-day camps, ASU marketers and communicators gather to share knowledge and expertise on hot topics such as website user experience, measuring social media ROI, written-word best practices and much more. If you’re interested in presenting at the upcoming camps, to be held on July 25 and 26, please submit a presentation proposal.

edson

Historic renaming: Edson College of Nursing and Health Innovation


It’s now official: the Edson College of Nursing and Health Innovation is the new name for the renowned ASU college preparing the next generation of health care professionals. The historic renaming follows a generous gift from Charlene and J. Orin Edson that was shared between the College of Nursing and Health Innovation and the Biodesign Institute in support of the university’s groundbreaking, multidisciplinary research on dementia and to enhance education and training for nurses and caregivers. The new unit logo for the Edson College of Nursing and Health Innovation is available on the brand guide.

print

ASU Print Online: One-stop shop for on-brand collateral

At ASU Print Online, you will find the latest university brand collateral: 2018 Year in ReviewASU Thrive magazinescampus guidesevent signageproposals and brochuresbrand tools and more.

This just in: A joint collaboration by several ASU teams, the new corporate engagement and strategic partnerships modular brochure is a print-on-demand or PDF brochure designed by the Knowledge Enterprise marketing team. You can order on-brand collateral for your next show, event or industry meeting.

Looking to share your own on-brand marketing collateral? Please email print@asu.edu with the subject line “Brand collateral templates” to contact the print lab team about adding your marketing masterpiece to ASU Print Online for universitywide ordering.

video

Pitch perfect: ‘Sell’ your story


Don't have the resources to write or shoot a great story? Working on a cool story and want to make sure the ASU Now crew isn't at work on the same topic? Got a nugget of an idea but aren't sure where to go with it? Send an email to asunowpitches@asu.edu, and one of the ASU Now editors will respond.

Include the following in your email:

  • story summaryWhy it is important and why readers would be interested.
  • story source or contact.
  • Timing of your story or event (ASU Now needs lead time!).
  • When you can submit the story and when you’d like to see it appear.
  • Information relative to photos or videos you can provide or may need.

The ASU Now crew cannot take on every story, but your ASU news is important. Use asunowpitches@asu.edu to let ASU Now know about the projects, research, events and successes of your unit, faculty, students, alumni and staff!