Spotlight your best practices at the Digital and Communications Summer Camps
What best practice(s) would you share with fellow ASU communicators? Plans are underway for the Hub’s Digital and Communications Camps, the ASU marketing event of the summer. At the two full-day camps, ASU marketers and communicators gather to share knowledge and expertise on hot topics such as website user experience, measuring social media ROI, writing best practices and much more. If you’re interested in presenting at the upcoming camps, to be held on July 25 and 26, please submit a presentation proposal.
Call for feedback: Marketing Academy sessions you’d like to attend
The ASU Marketing Academy is the go-to workshop/studio/best practices opportunity for university communicators. Past sessions have covered everything from our nationally recognized innovation culture to Google Analytics, and from proofreading and editing tips to social media excellence. We’d like to expand the offerings, so we are asking you, what topics would you like to see in upcoming Marketing Academy sessions? Please take a moment to share your insights and let us know. Your contribution helps us deliver content that is informative and relevant to the work you do at ASU.
Look book: Hold AZ, Take CA!
Campaigns focused on “holding” the ground ASU has dominated in marketing communications and advertising space in Arizona and “taking” new ground in California are underway, including digital, print, radio, large-format signage, wraps and more. For a look at plans and tested messaging, check out the FY19 Creative Campaign “Look book.”
Stay connected with fellow communicators and marketers on Slack
Did you know the average employee sends 97 emails per day and receives 43 according to one estimate? Is it any wonder many of us spend one to four hours per day just handling email? Luckily there’s a handy alternative — Slack. Here are various ASU Slack community channels related to the work we do as ASU communicators and marketers. Please join any of interest:
- Salesforce Marketing Cloud: asu-sfmc.slack.com
- Social media: asusome.slack.com
- Web: asuwebstandards.slack.com
- Analytics: asu-analytics.slack.com
- Communicators: asucommunicators.slack.com
- Design: asu-designers.slack.com
Sun Devil Giving Day: Believe. Come together. Do good.
Mark your calendars and save the date for March 21. It’s the seventh annual Sun Devil Giving Day, when we celebrate and encourage gifts in support of ASU. Help us encourage all members of the ASU community to discover and give to the causes at ASU they care about most. For an easy way to spread the Sun Devil giving cheer, use the resources available in the Giving Day marketing toolkit.